Mercer Electrical

Mercer Electrical needed a site that made booking an electrician simple, on any device, without digging through a PDF for a phone number.

Client

Mercer Electrical

Industry

Electrical & Trades

Services

Redesign, SEO, Copy

Focus

Clearer service pages, a prominent emergency contact path and a mobile-first layout built for on-the-go bookings.

The Problem

A PDF where a website should be.

The old site buried the service list inside a downloadable PDF, gave no clear path for urgent callouts, and looked dated enough to make visitors question how current the business was.

Our Approach

Put booking and urgency front and centre.

We rebuilt the site around clear service pages, made the emergency contact number impossible to miss, and gave the whole layout a mobile-first rebuild so it works properly from a phone on site.

The Transformation