Concept Project · Professional Services

Halden & Co. Accounting

Halden & Co. Accounting needed a website that built confidence in the first few seconds, not just listed a phone number.

Client

Halden & Co. Accounting

Industry

Professional Services

Services

Redesign, SEO, Copy

Focus

Clearer service pages, credibility-building content and a simplified enquiry process.

The Problem

A site that looked fine, but built no confidence.

The website technically worked, but the dated design and vague service descriptions made it hard for visitors to understand exactly what was on offer or trust the business enough to enquire.

Our Approach

Clarify the offer and simplify the ask.

We rebuilt the site around clearly defined service pages, added credibility-building content, and simplified the enquiry process down to one short form.

The Transformation

Before → After

Halden & Co. Accounting website after the Brooks Media redesign, concept project After
Halden & Co. Accounting original website before the redesign, concept project
Before

Mobile · Before / After

Halden & Co. Accounting mobile website before the redesign, concept project
Before
Halden & Co. Accounting mobile website after the Brooks Media redesign, concept project
After

What We Improved

Every part of the site had a job to do.

  • Website design & branding presentation
  • Mobile browsing experience
  • SEO structure & metadata
  • Website copy & information structure
  • Navigation & site structure
  • Calls to action & enquiry flow

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